Bryton Unveils New Products at the Taipei Cycle Show

Bryton Unveils New Products at the Taipei Cycle Show

TAIPEI, Taiwan - Bryton Inc., is excited to officially announce its attendance at the 2023 Taipei Cycle show, which will take place from March 22nd to the 25th this year. After the pandemic forced the show to close to international visitors the past few years, Bryton is thrilled to be back showcasing its latest products and innovations to the cycling community, including two new products: the Gardia R300L rearview bike radar and the Rider 750 SE GPS cycle computer.

Powerful Backing For Your Ride!

One of the highlights of Bryton’s exhibit will be the Gardia R300L rearview bike radar, which will mark the company’s first venture into bike radar technology. This new product is designed to provide an extra layer of safety for cyclists, by detecting approaching vehicles and alerting the rider of their proximity via a connected bike computer’s screen. In addition to doubling as a tail light, the Gardia R300L provides multiple alert options for both cyclists and drivers when paired with compatible bike computers. With the Gardia R300L, Bryton aims to provide cyclists with a powerful and user-friendly tool to enhance their safety on the roads while prioritizing ease-of-use and affordability, making it accessible to cyclists of any level.

"We're excited to launch the Gardia R300L bike radar tail light at the Taipei Cycle Show," said Bryton CEO Samuel Wang. "Our goal has always been to provide comprehensive support to enthusiasts and professional cyclists alike. By listening to their feedback, we've developed a product that enhances safety by making cyclists and vehicles more aware of each other. The redesigned mounting system and multiple alert options make it easy to use and affordable. It's a crucial addition to our product line that will strengthen cyclist safety on the road."

Bryton will also use this venue to begin its global launch of the latest addition to its GPS cycle computer lineup, the Rider 750 SE. With a strong focus on trekking, the Rider 750 SE combines powerful training features with navigation functions. This cutting-edge device is supported by a 2.8" color touchscreen and features an ambient light sensor, along with a 40-hour battery life. It comes with a host of impressive trekking-focused features including on-device rerouting, turn-by-turn navigation, pre-loaded regional maps, and voice input. The Rider 750 SE's powerful training features such as Climb Challenge and custom workouts allow cyclists to surpass their goals and improve their performance. This device will also prioritize safety, with features such as Live Track, and ANT+ rearview radar and light control compatibility, supporting the aforementioned Gardia R300L. Bryton is confident that the Rider 750 SE will be a game-changer for cyclists of all levels, providing them with the necessary tools to elevate their riding experience.

See you at the 2023 Taipei Cycle Show !

On the final day of the Taipei Cycle Show, the event will be open to the public. For this day, Bryton has planned several events for participants, including a small event where participants can win branded merch, water bottles and other prizes, as well as a workshop that focuses on improving skills and tactics to enhance riding safety. In addition to these events, as a special guest speaker, the Bryton Racing Team will attend the show and give a speech on their experiences and insights on professional cycling and how having the right gear can give you the competitive edge. The team's presence at the event offers a unique opportunity for cycling enthusiasts to gain an insider's perspective on the sport and learn from experienced professionals.

Bryton is proud to showcase these innovative products at the 2023 Taipei Cycle show and looks forward to connecting with the global cycling community. Visit our booth to learn more about our products, listen to expert testimony from the Bryton Cycling Team, and participate in one of our exciting events/workshops for the chance to win some fabulous prizes!

About Bryton
Bryton Inc is a leading GPS-enhanced consumer electronics company founded in 2009 whose goal is to inspire people to lead healthy lifestyles through exercise and exploration, with an emphasis on fun and community. At Bryton we develop high-quality, affordable GPS devices, bike radar, and bike lights, backed by unparalleled customer service. Headquartered in Taipei, Taiwan, we have also established a strong international reputation and strategic business partnerships. Among these, we are proud partners with many professional racing teams such as UCI World Team Intermarché-Circus-Wanty, UCI Pro Green Project–Bardiani–CSF–Faizanè, Bingoal Pauwels Sauces WB, UCI Continental JCL Team Ukyo, Kinan Cycling Team, Terengganu Polygon Cycling Team, Victoire Hiroshima, Ljubljana Gusto Santic, and many more!

 

About The UCI World Team Intermarché-Circus-Wanty
The UCI World Team Intermarché-Circus-Wanty, founded in 1974 in Belgium, has been developing amateur cyclists for professional racing for nearly 50 years. After ten seasons on a Pro Continental level, the team was officially recognized by the International Cycling Union as a team in the UCI World Tour in 2021. In its second World Tour season in 2022, the team, consisting of twenty-nine riders from 10 countries, had an exceptional debut at La Vuelta a España, winning one stage and holding the Red Jersey for an impressive 9 days. Bryton values the team's mission and journey to the world stage, and receiving input from UCI Pro teams like them is invaluable in creating top-quality products for all levels of cyclists.

 

About Taipei Cycle Show
The 2023 Taipei Cycle Show, organized by Taiwan External Trade Development Council (TAITRA) and the Taiwan Bicycle Association (TBA), is one of the world's largest exhibitions for cycling enthusiasts and professionals. This year's event, which will take place from March 22-25th, will showcase a wide range of products and services related to cycling, including complete bicycles, bicycle parts, accessories, E-Bikes & Drive units, cycling services, smart cycling devices, overseas exhibitors, and international brands. The show will also host a number of exciting events, such as the grand opening ceremony, live studio & podcast, international forums, and outdoor demos, that will provide a platform for networking and exchanging ideas among cycling enthusiasts and industry professionals. With a focus on innovation, sustainability, and community building, the 2023 Taipei Cycle Show promises to be an informative and engaging event for all attendees.